Improve Your Sales Goals

Sales teams need goals to thrive. This is true whether your team is a one-man show or a large group of people. Goals are an important part of running a successful business. They can offer a clear focus, set targets to work toward and provide a set of criteria to measure your team’s achievements.

Use a Variety of Goals

Most people think of sales goals as booked linehaul, but goals can – and should – be set in a variety of ways. Here are a few key areas you could set goals for that aren’t just booked linehaul:

Increase the number of appointments you have per month
Add touchpoints with referral sources quarterly
Increase your closing ratio
Grow your social media presence
Lower average linehaul discount

By improving all areas of your sales performance, you will see results in your pocket via increased sales and profitability.

Download the Sales Goals Worksheet

The Measure of Success >

Success may look different from one salesperson to the next, but one thing is true for all: success cannot be measured without a desired goal.