Getting Silver Certified

What Agents Need to Know:

The van line provides training to agents who want to learn more about the longevity market and how to best work within its sphere. This certification program provides your entire organization with an overview of the industry and best practices.

The Silver Certification is an e-Learning certification course that requires about 1-2 hours of time per applicable employee (see below). The e-Learnings are in the Access Toolbox upon registration. The registered employees will need to complete the training within 30 days of being assigned. To take the courses, each person must have an Access Account. For a walkthrough on creating an Access Account, view this video

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To become Silver Certified, all the following employees in your agency will need to take the e-Learning training within 30 days of being assigned:

1 Agency Owner/GM &
1 Salesperson/Relocation Coordinator &
2 Drivers and/or Crew Leaders (or a combination of driver/crew leaders)

Once e-Learnings have been completed, you will receive access to:

Your very own Silver Certified Seal to be used in your marketing & attached to your email signature.

1-on-1 with your RSD & Todd Emrick to formulate your next steps.

Access to other Marketing/Sales materials targeting Older Adult moves.

Unique marketing spin for Senior Move Manager & Senior Living Communities (SLCs).

How to Pitch Silver Certification to Your Agency

In the U.S., the longevity market consists of more than 50 million people. This segment is also the most affluent of our society. They make up 55 percent of all depositors in financial institutions and own 77 percent of all assets in the United States. Seniors have five times the net worth of the average American.

Older adults are moving for many reasons. They may be empty nesters looking to “right-size,” or moving into an independent or assisted living community. No matter the person’s reason for moving, they will require a professional mover.

Wheaton | Bekins is the leading mover in the longevity market. The team at the corporate office has spent years working with professionals in the market to ensure we are known as the “go-to” van line for moving older adults. All this work has provided our agents with an open door to the market.

Wheaton | Bekins:

Is a Premier Industry Partner of the National Association of Senior Move Managers (NASMM).
Works with several management companies that specialize in assisting older adults.
Is a member of the National Active and Retired Federal Employees (NARFE).
Is a member of Leading Age, Indiana.
Works with multiple developers who develop and operate Senior Living Communities.

Opportunities in the Longevity Market >